Why should you make an AB testing campaign?
Here’s a list of reasons why:
It is the only to confirm or disprove the hypothesis you’ve gathered from marketing research
It will help you optimize the conversion rate using controlled and statistically valid testing
You are guaranteed to get results. Fast.
You will be able to test your marketing message and strategy
You can easily remove the under-performing ads
It can lead to strategic insight that might help you improve landing pages, website, marketing approach
Allows you to isolate the impact of a particular element of the banner, which will help you optimize your banners and become a better marketer
BannerSnack is a wonderful tool for AB tests. It can be used by any non-tech-savvy marketer to analyze the impact of different advertising approaches.
Here’s how it works: Make a banner easily in our simple drag and drop interface, than create a copy of banner A with just a click (on Edit as new). Next, edit one element to create the B version (edit the copy, color, image or something else that you want to test).