Author

Ana Darstaru

Chief editor by day // avid foodie by night. Passionate about content creation, advertising, human psychology, carbs, and TV shows. Still obsessed with Sherlock (the TV show). Patient, yet impulsive.
how to make a book cover

Designing Book Covers 101: How to Make a Book Cover From Scratch

If you had a dollar for each time you heard “you shouldn’t judge a book by its cover”, you’d probably be a millionaire by now. Case in point, I just said it again. There’s a very good reason everyone insists, though. 

We all judge, at least for a second, which is just a more honest way of saying that first impressions count–another phrase that would be nice to monetize somehow.

financial marketing

Financial Marketing in 2020: Key Trends to Follow

Although financial marketing trends are always changing and evolving, one thing still remains the same—building better relationships with customers.

In 2016, CoinTelegraph reported that 92% of millennials don’t trust banks. Considering millennials are a significantly large proportion of the current workforce, that’s a lot of people to need to get onside. That’s where digital marketing for financial services come into play.