If you’re wondering how does video content marketing stand in the graph at this time, you should know that video content is expected to increase to the point of dominating all other forms of advertising.
More, Cisco forecast estimates that 80 percent of all internet traffic by 2019 will be video content and a Search Engine Journal analysis predicts that global video traffic will increase threefold until 2021.
Since the dawn of the Internet as we know it, banner ads were viewed and exploited as one of the most effective ways available for marketers and advertisers who needed to present their products or services to their customers. However, every industry evolves and adapts to the market based on customers’ attitude and of course, the present trends.
Hello marketers, business owners, designers and copywriters (sorry if I missed someone), and welcome to a freshly baked, 10 minute-article that will present a new definition of an old industry: branding.
If you want to make sure your page loads fast for all your users, but you still want to display animated GIFs, this post is for you! In this article, we will have a close look at some of the options you have if you want to create a great GIF animation and optimize its file size.
Trying to choose the best color combinations for your online banners can be a daunting task, given the crowded display advertising market.
So here you are, trying to put together a stunning banner that will measure up to your client’s expectations, outshine the big brands and appeal to online users to click the button. No worries, things are not as complicated as they seem!
Whether or not you work in digital marketing, I’m pretty sure you are already familiar with the term email marketing, AdWords and Gmail ads.
But just to make sure, let’s give email marketing a quick and brief definition.
The internet is full of banner design inspiration, but the truth is you don’t have the time to browse through all the resources available out there. That’s why we’ve done the work for you, so just relax and read this article.
Rich media ads contribute a great deal to making the internet a more interesting, fun and worthwhile place to be. So, it’s a very exciting time for online marketing
Rich media advertisements have been around for a few years, but recently they’ve reached new heights thanks to the HTML5 technology. HTML5 allows agencies to create innovative and unparalleled interactive ads that enlarge, float, start playing videos or roll out a game the moment they’re touched by the mouse.
Influencer marketing is the new trend in branding, but truth is, it has been around for ever since I can remember.
Of course, influencer marketing has changed dramatically, as did the market itself. The concept usually revolves around a brand being associated with a certain person or character (blogger etc).