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Why Snapchat, Video Marketing and Podcasting will lead 2016

Each day, in the digital industry, we are all trying to keep up with the latest trends. We follow the most influential people’s blog, we are present on (almost) all of the social networks and we always know what’s happening out there. We do this in order to create better content, to publish better ads, to make a bigger impact. We have to keep up, because we have to know what our audience loves and we have to offer it on a silver plate, in the best possible moment.