Advertising plays a big role in a companies online presence that’s why we constantly write about everything related to online advertising.
In graphic design, “white space” refers to the space that surrounds the elements. You may find the term “negative space” here and there, indicating the exact same thing. However, this space is neither white nor negative. It’s simply the space in a design and it can have any color, texture or pattern.
Building your buyer persona requires a lot of effort and is a very complex process. However, buyer persona represents the basis of the pyramid, in a customer-centric marketing strategy. Thus, you might find yourself starting very driven and motivated, and eventually get overwhelmed and lose focus. Say no more! We’re here to help you out. Check out the following 5 steps and contour your personas as easy as do-re-mi.
There’s a big difference between regular advertising and creative advertising. The first one is spammy and product-centric, while the second one focuses on entertaining the viewer, and offering some kind of reward, be that a smile or the satisfaction of grasping a complex joke.
We all want to have a powerful brand, right? Regardless of the fact that we are promoting a personal brand or a company brand.
Why? Well, branding is the only thing that has the power to distinguish your company/product/yourself from the competition.
Modern marketing revolves around one big concept – the customer. Every single theory that defines today’s marketing includes references towards a more personal approach and a personalized customer experience.
Personal branding is all about “self-packaging”. As a professional selling your goods or services, you need to stand out and differentiate yourself from your competitors. Personal branding can help you to position yourself on the market, create a unique image and communicate professionally.
If you’re tired of using the same old colored background in your ads and you’d like to explore some cool patterns and textures, this collection of graphic design patterns will help you out.
Cherry-picked modern fonts for all your marketing needs
After we published our first article on fonts, The Finest 50 Hand Lettering Fonts, many of our readers reached out to us to show their gratitude for putting together a list of recommended fonts. So we decided to do a follow-up and give you a list of the best modern fonts out there.
Here at Bannersnack, we’ve put together a list of graphic design trends that will rule in 2019 to help you stay up-to-date with the evolution of the industry and hopefully, inspire you in your creative process.
A few years ago I started working for a small children’s club in London, UK. It was all I ever wanted as a child, so I immediately fell in love with it. They had a beautiful two-story building, a playground, lots of toys, a mini-bar and a wide range of classes for kids, starting from as early as a few months.