Advertising - From Basics tips to Expert advice

Marketing Strategy Rooted in Cannabis Education

Our Marketing Strategy Is Rooted in Cannabis Education – With Janelle Powell

Welcome back to the Drag & Drop Show!

This week we have a pretty exciting episode for you because we are taking a dive into a world that more and more people are interested in: the cannabis community.

Our guest, Janelle Powell, is the Director of Marketing at Jadeo, Canada’s leading cannabis social network for people who are interested in getting quality information on products, socializing and actually growing the plant.

by Ioana CiobanuJanuary 29, 2020no comment

Retail Advertising In An Online Era: How To Do It Right

Internet retailing (eCommerce) is the fastest growing market in the retail industry.

Not only that, but while retail sales in brick and mortar stores have been dropping over the last few years, online retail has grown massively, including retail advertising expenses.

by Ana DarstaruJanuary 21, 20202 comments

Do Things Faster by Being Lazy Smart with Jeremie Moritz

Welcome back to the Drag & Drop Show!

In this episode, we talk with Jeremie Moritz from Absolut Elyx. Brand and Digital Director, Jeremie is responsible for the development and execution of the premium brand’s integrated marketing plans.

by Robert KataiDecember 11, 2019no comment

20 Creative Health Ads Examples to Get Inspired by

Advertising and digital marketing are proven ways to boost awareness and attract more customers for products or medical services.

In fact, advertising budgets for this industry are growing at a constant rate, and the spend is expected to boost with at least 3,6% in 2020. At the same time, companies are starting to invest less in TV advertising.

by Ana DarstaruNovember 29, 20195 comments

Top 20 Graphic Design Trends to Look Out for in 2020

We’ve all encountered design trends.

The kind that inspire you and the kind that make you question how they even became trends.

Like beveled and embossed everything in the 90s—that was never a good idea.

Or comic sans. Or worse, intense drop shadows.

by Naomi VeresNovember 28, 201915 comments

15 Automotive Ad Examples and Inspiration

Nowadays, we are bombarded with information from almost every direction, so it’s understandable why people are starting to trust ads less.

While this may be true, when you work in the automotive industry, you still need to announce your audience about a new car release, when you have a new offer, and so on.

by Ana DarstaruNovember 20, 2019no comment

Why Rich Media Is on the Rise – with Don Twine

Welcome to the Drag & Drop Show!

In today’s episode, John Biggs, our host, breaks down some hot design topics with Don Twine.

Don is a Senior Digital Graphic Designer at Sinclair Broadcast Group, a leading media company and provider of local sports and news. Founded in 1986, the company boasts around 191 television stations, in 89 US markets, producing and delivering content via multiple platforms, including the digital environment.

by Diana BolboacaNovember 13, 2019no comment

There’s a Card for That! 30+ Greeting Card Templates You Can Use Right Now

With digitalization reshaping the face of most industries, one could assume that the greeting card industry is slowly dying or falling short of money, but this is not at all true. Americans alone buy about 6.5 billion greeting cards per year.

Despite all the email and messaging alternatives, greeting cards are still around, more personalized and hip than ever.

by Diana BolboacaNovember 5, 20191 comment

The Drag and Drop Podcast by Bannersnack

We’re Finally Launching A New Podcast – The Drag & Drop Show

It’s finally happening! We are launching our second podcast. Our first attempt was a one-man show in which we discussed the life of influential people working in design and advertising.

The idea, however, came back to life after three years.

Maybe now is the right time to launch a new podcast—a different one, a better one.

by Robert KataiOctober 30, 2019no comment

Advertising On Verizon Media Native: Does It Work? The $7,444 Experiment

*A biiiig THANK YOU goes to Denisa, who’s a PPC specialist here at Bannersnack. She put together all the data I used in the article and helped me shape the research into useful information.

It appears that we’re on a roll this year when it comes to case studies and experiments with online advertising.

by Ana DarstaruOctober 16, 20192 comments