An excellent social media strategy plan is one of the most critical aspects of your marketing mix these days. And while it has to go hand in hand with your general marketing strategy, there are a few particularities that can turn creating your social media plan into a challenge.
But don’t worry, we’re here to help.
Every day, our minds are subject to different senses and perceptions that help us learn and understand the surrounding world. The visual perception is the most dominant one, with 89% of information coming to us better when paired with images.
Designers from every niche know this, and they’re using colors to promote their work and themselves as artists.
Due to the pandemic, many of us have switched to working from home in the past few months, and networking has moved online. As a result, LinkedIn became more and more popular, reaching 772 million members in October 2020.
The good news is that now it’s easier than ever for professionals worldwide to connect and discuss business. However, to make a powerful impression in the crowded online world of LinkedIn, you’ll need a strong profile that stands out.
Instagram is not the new kid on the block anymore.
With more than 1 billion monthly active users, the visual focused social network has surpassed Facebook when it comes to young audiences, and it doesn’t seem to stop here.
A picture meme is worth a thousand words.
I’m sure you all have that friend who’s always excited when you exchange memes with each other. What makes them so special is that they can take the place of any phrase, including words of encouragement.
The best one for keeping the spirits high is the Keep Calm meme or Stay Calm meme.
Social media is more important than ever, and that’s also true for healthcare marketing.
The impact social media has on the healthcare industry is huge, becoming a force that can no longer be ignored.
Whether you own a clinic, work in the healthcare industry, or are a healthcare marketing specialist, you must have a professional presence on the most important social media platforms.
Pinterest was launched back in March 2010, and it now has 416 million monthly active users worldwide.
The never-ending inspiration that users can find on this social site has turned Pinterest into a high user engagement platform. That’s because it’s different from the other popular social media networks.
Video advertising has come a long way since the black-and-white, jingle-filled TV commercials of the Mad Men era. Now, we’re used to seeing ads anytime, anywhere, even as we’re swiping through our social media feed on mobile devices.
But how did we get here?
We’re living in a time when the internet is everything, a place where people go to find anything from A to Z, and this includes education.
As a result, advertising for a school is now done online as well since future students are sure to start doing their research there instead of actually going to the school and asking for information in person.
TikTok is a new name for some, an already popular social media platform for others, and the latest battlefield for marketers worldwide.
If you work in the marketing industry and have been ignoring this platform up until now, it’s time to get out of your bubble and reassess your priorities.
Why? Because TikTok’s popularity is growing as we speak.