In-site banners

When you say “banners” or “flash banners” people tend to think of banner ads. That’s because usually web banners are by definition a form of online advertising. And you too probably use them to advertise…

Customers exposed to ads spend more money online

For marketers who want to start an online ad campaign and for the ones that already did but are not sure about its success, the Online Publisher’s Association (OPA) released a new study. It is called “The Silent Click: Building Brands Online” and confirms the fact that display ads create brand awareness.